In collaboration with Amore, a startup specializing in sustainable luxury skin care products throughout Asia, U designgroup defined and created the company’s brand identity, graphic communication and product innovation. For their first product series of hair and body care products, we created the product logo, packaging design and pushed the boundaries of conventional bottle design to reflect their brand values sustainable, approachable and playful.

These values were discovered during an intensive research phase in China. The end result is a minimal and beautiful design that remains authentic to the Amore brand. This is only the first chapter of a great journey.

Awesome client, thank you Amore team!